Vicarious Media: Serial Affect and KPOP Reaction Videos

Monday, March 5, 2018
2:00 pm - 4:00 pm, Young Research Library - Library Presentation Room 11348

Michelle Cho, McGill University

See below for additional information.


Free and open to the public.


Center for Korean Studies
(310) 825-3284


Additional Information

This talk focuses on the male idol group BTS, which has recently seized the American pop music press’s attention after winning a Billboard Music Award for “Top Social Artist,” a fan-voted category that recognizes social media impact through Twitter.

Professor Cho suggests that BTS--and, by extension, Kpop--offers a special case of transpacific worlding, particularly by managing the expectations of its multi-sited audience through an erotics of suspended youth.

Michelle Cho is the Korea Foundation Assistant Professor of East Asian Studies and World Cinemas at McGill University. She’s published on Asian cinemas in The Korean Popular Culture Reader, Cinema Journal, and Acta Koreana, and on television, video, and pop music in Hallyu 2.0: The Korean Wave in the Age of Social Media, the International Journal of Communication, and Asian Video Cultures. She’s just completed a book on Korean genre cinemas of the new millennium, and is currently at work on a monograph on gender, media convergence and post-politics in Korean wave popular cultures.

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